Ninety-four percent of Italians who use the web consider search engines the most effective tool for finding the information they need (NEXTPLORA/SEMS - 2006)

Most users (8 out of 10) do not look beyond the third page of results.

These figures, backed up by similar estimates on the international level, clearly shows how important it is for any business site to show up in the first pages sent back by the major engines for searches related to its sector.

Nowadays, except in a few special cases, designing a website without taking this aspect into consideration is a very serious marketing error that will cost its victims a new restyling after just a few years.

Pleiadi has always worked to create sites with a search engine-friendly structure, in terms of both technical design and the underlying communication strategies.

SMAT is completely transparent to search engines, from its management of menus, all the way to the option of customizing each page of the site with web code details that are important for good visibility.

From the very first stage of defining content structure, Pleiadi suggests details that are crucial to the site's success on search engines, managing the site optimization process either directly, or through leading specialized firms.